Gemar 2024 Calendar “Lighting The Moment”

"Lighting the moment": when the balloon becomes an art form

Gloria Veta, Chief Brand and Sales Officer said:

“Art is the interpretation of what we live and what surrounds us, it is the ultimate expression of our imagination and at Gemar we try to do this through balloons. Imagining something capable of stimulating emotions through light and colour, a concept in which balloons become the work of art led us to discover the world of Lodola.

Meeting Marco was exciting, we share a vision of an illuminated world full of joy and colour. Defined as a neo-futurist artist, his colours, style, and positive energy led us to create a collaboration in which Gemar balloons shine with a new light, that of master Lodola.

Thanks to our team of talented individuals once again we turned imagination into reality.

Lodola’s works and Gemar balloons bring to life a new concept of art where the whole is greater than its parts, illuminating the moment – lighting the moment!Read More