Held in Southern Italy, the Giffoni Film Festival is one of the world’s best known children’s film festivals. This year it was also host to a very special birthday party as the Winx Club turned 18.

“2004 – Back to Alfea” was a truly magical event for fans of the popular TV show, which was created by Italian animator Iginio Straffi. Many fans have been following the adventures of Bloom, Stella, Flora, Musa, Tecna and Aisha since the beginning and flocked from all over Italy to relive their favourite moments.

A team of fairies, more warriors than delicate flowers, the Winx battle against the evil Trix in an ultimate display of girl power. Any event in their honour had to be very special, both sparkling and strong. It’s not an easy brief but it’s one that the Gemar team didn’t hesitate to take on. In a show of true collaboration Gemar Masters Claudio, Roberta, Vincenzo and Christian worked with Gemar Talent Ismaele and our collaborator Ionel. Together the team created the perfect setting for an unforgettable event, a magical whirlwind.

Alfea is a place where dreams become reality and that magic was recreated as guests walked through the “Alfea Portal” and emerged amongst lights, balloons and themed displays. Every detail was perfect, from the stage floating on a cloud of balloons through to themed drinks. This was a party for those who enjoyed Winx 18 years ago, those who have grown up with the unstoppable heroines, and the fans of the future.

The Winx have made a generation dream of adventure, love and friendships that conquer all. Blowing out their candles along with their fans was a wonderful moment, and one that we were very proud to be part of.